Leadership

Warren Zenna

WARREN ZENNA

Founder / CEO

Warren Zenna has over 20 years of experience spanning the entire marketing services industry. Having executive leadership roles from startups and boutique firms to large holding companies including Zeta Global, iCrossing, Publicis Group, Havas Media and Location Sciences, and has worked with some of the largest consumer and B2B brands in the world. Warren is Executive Advisor to a portfolio of technology firms and over the last 10 years, Warren has served as a Fractional CRO for dozens of adtech and martech companies looking for Revenue Focused growth leadership and strategies.

Based in New York City, Warren works with emerging and mid-sized technology, B2B companies and consumer brands to develop sales, marketing and business growth strategies for clients across vertical markets including Equinox, DailyPay, Engage BDR, Spectrum Media, Semcasting and Digital element.

Warren is a sought-after industry speaker and contributor to global marketing and technology publications including Forbes, Media Post, Digiday, AdWeek and AdExchanger. Warren holds a BFA in Ad Design and Communications from Syracuse University and the NewHouse School of Communications.

JEFF IGNACIO

Revenue Operations Strategist

Jeff Ignacio is an experienced Growth and Revenue Operations leader.

He is the Head of Revenue and Growth Operations at UpKeep, the #1 mobile first CMMS & Enterprise Asset Management software built for the world’s best reliability leaders. Prior to working at UpKeep Jeff spanned a variety of roles at both large tech firms such as Accenture, Intel, Google, and high growth ventures such as Visier (viz-ier) and PatientPop. He is passionate about building scalable revenue teams. Jeff is a proud UCLA Bruin and holds an MBA from the University of Michigan, Stephen M. Ross School of Business.